trendjacking

English

Alternative forms

  • trend-jacking

Etymology

Blend of trend +‎ hijacking.

Pronunciation

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  • Audio (Southern England):(file)

Noun

trendjacking (uncountable)

  1. The practice of marketing a product with respect to current trends or otherwise algorithmical popularity.

Derived terms

  • trendjack
  • trendjacked
  • trendjacker

See also

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