Taboola

Taboola, Inc.
TypePublic
Nasdaq: TBLA
IndustryTechnology
Founded2007 (2007)
FounderAdam Singolda
Headquarters
Number of locations
35
Key people
ProductsRealize, DeeperDive, Taboola Feed, Taboola for Audience, and Taboola News
RevenueIncrease US$1.9 billion (2025)
Increase US$44.1 million (2025)
Increase US$−42.3 million (2025)
Total assetsIncrease US$1.60 billion (2025)
Number of employees
c. 2,000 (2024)
Websitetaboola.com
realize.com
Footnotes

Taboola is a public advertising technology company headquartered in New York City. Founded in 2007 by Adam Singolda, who serves as its CEO, the company operates a digital advertising platform that connects advertisers with audiences across a network of publisher websites and digital properties. Taboola's platform uses machine learning techniques, including contextual and behavioral signals, to match advertisements and content recommendations with users on the open web.