Hasbro

Hasbro, Inc.
	Hasbro's logo used since September 2008
	Headquarters in Pawtucket, Rhode Island
Trade name	Hasbro
Formerly	Hassenfeld Brothers, Inc. (1923–1968); Hasbro Industries, Inc. (1968–1984); Hasbro Bradley, Inc. (1984–1985);
Type	Public
Traded as	Nasdaq: HAS; S&P 500 component; NYSE: HAS (until 2010);
Industry	Toys and entertainment
Founded	December 6, 1923 (as Hassenfeld Brothers)
Founders	Henry Hassenfeld; Hillel Hassenfeld; Herman Hassenfeld;
Headquarters	Pawtucket, Rhode Island, U.S.
Area served	Worldwide
Key people	Richard Stoddart (chairman); Chris Cocks (CEO);
Products	Toys; Puzzles; Board games; Wargames; Role-playing games; Sports equipments; Electronic games;
Brands	List Action Man; Bop It!; Cluedo; Dungeons & Dragons (through Wizards of the Coast) ; G.I. Joe; Jem and The Holograms; Littlest Pet Shop; Magic: The Gathering (through Wizards of the Coast); Monopoly; My Little Pony; Nerf; Ouija; Peppa Pig; Playskool; PJ Masks; Play-Doh; Potato Head; Power Rangers; Stretch Armstrong; Tonka; Transformers;
Revenue	US$4.7 billion (2025)
Operating income	US$1.14 billion (2025)
Net income	US$322 million (2025)
Total assets	US$5.55 billion (2025)
Total equity	–US$893 million (2025)
Owners	The Vanguard Group (16.9%); Capital Research Global Investors (9.8%); BlackRock (8.4%);
Number of employees	~4,600 (2025)
Divisions	Hasbro Entertainment; Hasbro Consumer Products;
Subsidiaries	Avalon Hill (label); Wizards of the Coast;
Website	corporate.hasbro.com
	Footnotes; Financials as of December 31, 2024.

Hasbro, Inc. (/ˈhæzbroʊ/; a syllabic abbreviation of its original name, Hassenfeld Brothers) is an American multinational toy manufacturing and media company headquartered in Pawtucket, Rhode Island. Founded on December 6, 1923, by Henry, Hillel, and Herman Hassenfeld, the company develops and sells toys, games, and entertainment properties. Hasbro owns several brands, including Transformers, G.I. Joe, Monopoly, Peppa Pig, Furby, Nerf, Play-Doh, and My Little Pony.

Hasbro has expanded into entertainment through television and film projects. In 2019, the company acquired Entertainment One (now Lionsgate Canada) gaining ownership of franchises such as Peppa Pig and PJ Masks. In 2023, Hasbro sold Entertainment One's film and television business to Lionsgate (now Starz Entertainment) while retaining its family brands and related assets. Hasbro competes with other toy and entertainment companies, including Mattel.