Florida Trend
| Type | Monthly |
|---|---|
| Format | Magazine |
| Owner | Times Holding Company |
| Publisher | David G. Denor |
| Editor | Amy Keller |
| Founded | 1958 |
| Headquarters | 801 Third Street South St. Petersburg, Florida 33701, United States |
| Circulation | 53,762 (June 2025) |
| ISSN | 0015-4326 |
| Website | floridatrend |
Florida Trend is a statewide media company delivering business news and information across print, digital and video platforms. The media company reports on a range of economic and industry sectors, including, but not limited to, health care, education, technology, finance, law, transportation and real estate. Florida Trend regularly hosts community and industry portrait events with business and community leaders. Florida Trend media company's business and editorial operations are overseen by President and Publisher David G. Denor.
Founded in 1958, Florida Trend is the longest running statewide business-to-business magazine in the nation.
The monthly business magazine has an active verified circulation of 53,762. According to Circulation Verification Council readership survey data, the magazine has a certified pass-along audience of over 292,000 monthly readers and 81% of readers are executives, managers, owners or professionals. The audience is affluent, with an average household income of $349,000 and an average household net worth of $2.6 million.
Florida Trend is a member of the Circulation Verification Council.