Banijay Entertainment

Banijay Entertainment UK Ltd.
Type	Joint venture
Industry	Entertainment
Predecessors	All3Media; Banijay Entertainment S.A.;
Founded	9 July 2026
Headquarters	London, England
Area served	Worldwide
Key people	Jeff Zucker (chairman); Marco Bassetti (CEO); Cédric Brignon (Group CFO); Nicolas Chazarain (Group Chief Legal Officer); Marie Schweitzer (Chief Strategy Officer); Frédéric Balmary (Chief Business Officer); Anne Van Sprang (Group Head of HR);
Owner	RedBird IMI (50%) (2026-present)
Parent	Banijay Group (second incarnation) (50%) (2026-present)
Divisions	Banijay Americas; Banijay Asia; Banijay Belgium; Banijay Benelux; Banijay Estúdios; Banijay Finland; Banijay France; Banijay Germany; Banijay Kids & Family; Banijay Iberia; Banijay Italy; Banijay Nordics; Banijay Philippines; Banijay Rights; Banijay UK;
Subsidiaries	See § Assets
Website	www.banijay.com

Banijay Entertainment UK Ltd. is a British multinational television production and distribution conglomerate operated as a 50-50 joint venture between French sports betting and entertainment company Banijay Group and US-based RedBird IMI, itself a joint venture of American private equity firm RedBird Capital Partners and Emirati media investment company International Media Investments. It was formed in 2026 from the merger of Banijay's television production and distribution arm and RedBird IMI's All3Media business.

Reports of a merger emerged in January 2026, and was later announced in March, before completing in July. The company is led by chief executive officer (CEO) Marco Bassetti, formerly CEO of the original Paris-based Banijay Entertainment; and chairman Jeff Zucker, a RedBird IMI executive who chaired All3Media following its 2024 sale. It is headquartered in London, England, where All3Media was based. At the time of the merger, the combined company operated in 25 countries, with a library spanning over 265,000 hours of content.