Chevrolet Performance
| Product type | Spare parts |
|---|---|
| Owner | General Motors |
| Country | United States |
| Introduced | 1967 |
| Related brands | Motorcraft |
| Website | chevrolet.com/performance |
Chevrolet Performance, formerly "GM Performance Parts", is an automotive performance parts brand that sells performance parts, crate engines and upgrades for late-model Chevrolet vehicles. It was founded in 1967 to support the Trans-Am Camaro race teams.
Chevrolet Performance was formed as a way to support all the various Trans Am teams across the United States, but the brand saw enough demand to start selling performance parts to the general public. Today, Chevrolet Performance sells performance parts, as well as helping develop Chevrolet's high-performance vehicles and supports teams in multiple forms of automotive racing.